Findings from a 2010 Nielsen global online survey of more than 27,000 respondents across 53 countries show that the private label phenomenon is here to stay. In fact, while more than half of online consumers surveyed said they purchased more private label brands during the economic downturn, fully 91 percent said they will continue to do so when the economy improves.

global-private-label-a
global-private-label-b


Article source: http://feedproxy.google.com/~r/NielsenWire/~3/yFBQyYZ8tTM/

{ 0 comments }

The Four Ps of Marketing: A Road Map to Greater Visibility for Community Foundations
James Irvine Foundation; Williams Group

Published: January 2011

Outlines a marketing model based on personal contacts, professional advisors, partnerships, and public awareness to raise a community foundation’s profile and attract donors. Includes checklists, examples, and guidance on choosing advisors and partners.


Funder(s): James Irvine Foundation
Related Organization(s): Williams Group
Subject(s): Philanthropy and Voluntarism; Philanthropy and Voluntarism, Capacity Building; Philanthropy and Voluntarism, Governance
Publication Type: Toolkit


PubHub Link (32 pages; 1.19MB)

Article source: http://foundationcenter.org/gainknowledge/pubhub/pubhub_item.jhtml?id=fdc121500012

{ 0 comments }

Media

TV Usage Trends: Q3 and Q4 2010- Timeshifted Viewing Grows in U.S.

March 12, 2011

Overall timeshifting by U.S. TV audiences increased significantly in the third and fourth quarters of 2010, with the average American watching nearly 10 and a half hours of timeshifted TV at the end of the year.

Read the full article →
Environment

Ecotech Institute Applauds Colorado for its Leadership in the Cleantech Industry

March 5, 2011

Colorado is a leader in the cleantech subcluster and has seen a large jump in the number of related jobs. In fact, while cleantech jobs increased nationally by about 10 percent in the last five years, that number soared to more than 30 percent in Colorado. Much of that growth was in wind and solar energy companies. For more details on Colorado cleantech industry, download the report.

Read the full article →
Infographics

Infographic of the Week – What Moms Do Online – Yahoo

March 2, 2011

What do moms do when they find a little time to relax? Yahoo! conducted a survey to find out. Find out the top “me time” activities for online moms after the jump.

Read the full article →
Reports

Driving Change: Reducing Vehicle Miles Traveled in California

March 2, 2011

Assesses benefits and challenges of a 2008 strategy to integrate higher-density development, investments in alternatives to solo driving, and pricing incentives, as well as the state’s experience with implementing it. Includes policy recommendations.

Read the full article →
Reports

Leaves That Pay: Employer and Worker Experiences With Paid Family Leave in California

March 2, 2011

Assesses awareness and usage of the state’s paid family leave program and its impact on employees, especially low-wage and female workers as well as parents; employees’ families; employers; and productivity and retention rates. Recommends improvements.

Read the full article →
Media

In the UK, Media and Information Sites Thrive as Consumers Seek the ‘Real World’ on the Web

March 1, 2011

The online world is increasingly reflecting the offline world, with the web’s 50 most-popular brands consisting more than ever of businesses established in the ‘real world’ and sites serving the interaction between ‘real people’.

Read the full article →
Infographics

Infographic – The Oscars, On Twitter – Over 1.2 Million Tweets, 388K Users Tweeting. TechCrunch

March 1, 2011

The Oscars, On Twitter – Over 1.2 Million Tweets, 388K Users Tweeting.

Read the full article →
Reports

Index of Silicon Valley 2011

March 1, 2011

Presents data on the area’s demographic, economic, societal, environmental, and political trends, including signs of economic recovery; ability to attract talent; and health, energy conservation, and development. Analyzes the crisis in local government.

Read the full article →